Course
The Search Engine Optimization Online Course is specifically designed to cultivate critical skills in improving a website’s visibility on Google and other search engines. This comprehensive course forms the groundwork for individuals seeking to deepen their understanding and proficiency in search engine dynamics.
The primary aim of this course is to provide students with a fundamental understanding of how to enhance website traffic, equipping them with the know-how to attract potential visitors that could be converted into customers.
Esteemed industry professionals, possessing extensive experience, serve as the chief lecturers for this course. They are adept at guiding students to fine-tune their career goals and offer invaluable insights into the practicalities of studying at Polimoda.
Delivered entirely remotely, the course structure comprises 3-hour online lessons, spanning across five days.
Outcomes
Upon successful completion of this course, students will gain:
- An understanding of search engine behavior, facilitating strategic decision-making for online visibility
- Insight into what readers and potential customers are searching for, equipping them with the ability to conduct effective keyword research
- The proficiency to enhance the appeal and utility of websites through targeted content creation, thereby attracting and retaining a robust user base
Requirements
Application requirements are:
- English language proficiency
